Jobs at Heritage College
Work at one of Calgary's top colleges
Heritage College is an inclusive workplace, and an equal opportunity employer. Our staff members come from a variety of backgrounds, and we are proud to celebrate our community’s diversity. What unites us all is a common dedication to our students. We accept applications from any and all qualified individuals.
Please note: all successful applicants must be able to pass a police criminal background check, as you will be working with students and their sensitive personal information.
PURPOSE OF THE ROLE
We are seeking a dynamic and creative Social Media Influencer & Brand Ambassador to represent Heritage College and promote our programs and services across various digital platforms. The ideal candidate will have a strong social media presence, the ability to create engaging content, and a passion for connecting with audiences. This role involves collaborating with our marketing team, developing content strategies, and driving brand awareness, engagement, and sales.
Key Responsibilities
- Create and share engaging, high-quality content (photos, videos, reels, and stories) to promote the brand on social media platforms such as Instagram, TikTok, YouTube, and Facebook.
- Develop authentic and compelling brand messaging that aligns with the company’s vision and values.
- Engage with followers by responding to comments and messages, and participating in discussions to build a loyal online community.
- Collaborate with the marketing team to plan and execute campaigns, program launches, and promotions.
- Monitor and analyze social media performance metrics to optimize content and engagement strategies.
- Stay updated with social media trends, platform updates, and industry best practices.
- Represent the College at events, program launches, and promotional activities when required.
- Maintain the College’s integrity and ensure all content aligns with Heritage College guidelines and standards.
Requirements
- Proven experience as a social media influencer, brand ambassador, or content creator.
- Strong presence on social media platforms with an engaged following.
- Excellent communication and storytelling skills.
- Ability to create high-quality, visually appealing content using photography and video editing tools.
- Knowledge of social media algorithms, trends, and analytics tools.
- Creativity, adaptability, and a passion for digital marketing and branding.
- Ability to meet deadlines and work independently while following brand guidelines.
Qualifications:
- Experience in influencer marketing, digital marketing, or brand partnerships.
- Familiarity with influencer marketing platforms and social media advertising.
- Background in marketing, communications, or a related field is a plus.
Job Type: Part-time
Work Location: In person
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